
THE RETENTION DIAGNOSTIC
How we help
01 Understand
We build a clear picture of who is leaving, what you're currently seeing and what you already know.
02 Prioritise
We look beyond cancellation reasons to identify the patterns, experiences and underlying factors driving member departures.
03 Improve
We identify what you can influence and where changes are most likely to improve member retention.
WHY OPERATORS WORK WITH WITHIN
Look beyond the exit form.
Cancellation reasons are one source of evidence. We look at the wider experiences and patterns behind them.
Use what you already know.
We bring together your existing data, feedback and knowledge with evidence we gather ourselves.
Separate preventable from unavoidable.
Not every departure can be prevented. We help identify the factors you may actually be able to influence.
Know where to focus.
We turn the evidence into clear priorities and practical recommendations for improving retention.

ABOUT
Before founding WITHIN, I spent almost a decade in education, leading work in behaviour, inclusion and organisational culture.
Although schools and flexible workspaces are very different, they share something important. Both are communities where people choose how they participate, build relationships and are shaped by the experiences created around them.
That perspective now shapes how WITHIN helps flexible workspace operators understand the experiences behind member retention.
